Mind Maps & Annotated Bibliography

Sarah Lee
3 min readSep 15, 2020

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My mind map goes into two main directions. One is a more experimental route that involves deciphering the fantasy of imagination. This direction would involve less thinking from the audience and more relaxation. I do not want them to find some kind of hidden meaning, but rather to let their mind wander and discover their own perspective of the project. I see this idea formulating through artificial reality. It is a space that I want to explore and I think I can make it very interesting physically by incorporating whimsical elements through the tangible prototypes.

The other direction is related to discovering truths and finding patterns. Is what we know true? How has the internet aided in misinformation and provided a false sense of security? When I donate money, how do I know that 100% of the money is going where it should? What is a scam? There are so many aspects of our lives that seem black and white. I want to know how these businesses and processes were able to evolve and brainwash our beliefs.

The most challenging part of this mind map was thinking of topics I was interested in. Nothing is jumping out at me in particular. I am certainly interested in a few topics, but not enough that I want to commit to. I would like to incorporate some type of physical object in the end. Sewing and 3D modeling have always been a great hobby of mine and I would like to incorporate that into the project.

Annotated Bibliography

Source 1: Authenticity and Consumer Value Ratings

This source is interesting because it questions the value online customer ratings provide. Two studies were conducted to study voluntary reviews and compare them to consumers who never ate the food, but just saw the pictures and read brief descriptions. The main focus was to compare how users interpreted a place as “authentic.” I like this source because it brings in different elements of dining that does not relate to the taste of the food at all. The appearance and persona a restaurant provides can change their online reviews, affecting the customer satisfaction and retention rate.

Kovács, Balázs, et al. “Authenticity and Consumer Value Ratings: Empirical Tests from the Restaurant Domain.” Organization Science, vol. 25, no. 2, 2014, pp. 458–478., www.jstor.org/stable/43663423. Accessed 15 Sept. 2020.

Source 2: Children’s Understanding: Mental Representation

Children are known for having wild imaginations. This source breaks down their mental representations and realities. The focus of the document was to compare the children’s receptiveness and responses to imaginations and beliefs. I think it is very interesting how at a young age, children focus more on their fantasies and as they get older will migrate towards set beliefs. I am curious to learn at what point in a child’s development will imagination and reality be at equilibrium.

Woolley, Jacqueline D. “Young Children’s Understanding of Fictional versus Epistemic Mental Representations: Imagination and Belief.” Child Development, vol. 66, no. 4, 1995, pp. 1011–1021. JSTOR, www.jstor.org/stable/1131795. Accessed 15 Sept. 2020.

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Sarah Lee
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Hello! I am a current Masters of Design and Technology student at Parsons School of Design.